HVAC social media
HVAC social media marketing is not a content calendar
HVAC social media marketing that books work looks like a tech on a job, not a week of stock graphics. I run Meta and TikTok for HVAC contractors — organic first, then spend on what already moved.
I grew an electric and HVAC shop with my own marketing spend. Real tests, not theory. How Lead Junkies got built.
Post the work. Then pay.
No-cool, changeout walkthrough, membership pitch you already give in the driveway. Vertical, captions, one job per clip. If it didn’t work free, boosting it will not save it. That’s the whole social strategy. The rest is posting for the algorithm’s entertainment.
Where I show the voice
Watch @joeymarketing_homesvs and the embeds on this site. Same contractor voice I want on your HVAC ads. The booked-customer clips are my shop, labeled so nobody treats them like a Lead Junkie client wall.