From TikTok
HVAC contractor marketing, on camera.
@joeymarketing_homesvs is Joey Donohue — same guy who spent $750,000 of his own money growing an electric and HVAC business from $2.1 million to $7 million. No public price list. No marketplace junk. Watch the clips, then get a quote if you own the trucks.
Clips
HVAC-first clips from @joeymarketing_homesvs. Numbers in the captions are Joey's own shop and content — not Lead Junkie client results.
31 new customers booked. $1,800 of Meta ads filled the week — Joey’s shop, not a Lead Junkie client case study. Watch on TikTok25 new customers with $700 marketing spend. From Joey’s own content, labeled so it isn’t a client logo wall. Watch on TikTokHVAC vs plumbing vs electrical. HVAC is the focus. Other home-service shops can still reach out. Watch on TikTokMeta Forms vs Meta Messages. If nobody replies, you’re paying for a list — not a booked HVAC job. Watch on TikTokWhy old-school SEO is no longer enough for HVAC contractors who actually need the phone to ring. Watch on TikTokYou may not need more new customers. Estimates and past HVAC jobs sitting in follow-up are the leak. Watch on TikTokGetting better at digital marketing takes meaningful ad spend. I spent $750,000 of my own money to learn it. Watch on TikTokAI will change digital marketing. The flex is still the HVAC offer, speed-to-lead, and a video that doesn’t feel like a commercial. Watch on TikTokSmall HVAC shops shouldn’t compete like a national brand. Homeowners book the person who can show up tomorrow. Watch on TikTokSocial ads often start as organic posts. If it didn’t stop the scroll for free, boosting it won’t save it. Watch on TikTokMicrosoft Ads for home services — another channel when it actually fits the HVAC job. Watch on TikTokHVAC cash flow and high prices on the truck. No public Lead Junkie fee list — talk about your shop. Watch on TikTok
HVAC contractors · Southeast
If the HVAC calendar is light, talk to me.
Market, what you’re spending, who answers the phone. I’ll tell you if TikTok ads, Meta, Google, or SEO are even worth running.